Adding Sponsorship Campaigns to your XML Feed

This page outlines the specific XML elements and formatting needed to generate and update campaigns on Snagajob.

Overview

XML Feed Generated Campaigns introduce a more dynamic and customer-driven approach to campaign management. By adding specific elements to their XML feed, customers trigger the Snagajob system to generate and update campaigns automatically.

Benefits of feed-generated campaigns include:

1. Eliminating Manual Campaign Maintenance: Automation reduces manual effort and allows for efficient campaign management.

2. Scaling Campaign Management Operations: Enhanced scalability accommodates the expansion and contraction of campaigns with ease.

3. Increasing Campaign Transparency: By synchronizing with the client's campaign in their system, Snagajob receives additional visibility about a customer's campaign objectives. This data is used to optimize sponsored job campaigns, which increases return on investment for advertisers.

4. Preventing Overspend: Budgets are updated instantly, mitigating the need for time-consuming back-and-forth communication between Snagajob and your clients.

Campaign Specific XML Fields

SeeCampaign feed elements in the XML Feed Reference guide for an outline of available XML feed elements that can be added to your postings to create and campaigns.

See: XML Examples

Uploading your Job Feed to Snagajob

Please refer to these documents for more information on how to upload your job postings directly to Snagajob:

Bulk - Uploading an Aggregate XML Job Feed to SnagajobSingle - Uploading an XML Job Feed to Snagajob

Updating Existing Campaigns

Partners can pass updated campaign values within the XML feed to update an existing campaign. The Snagajob system is designed to refresh and implement these updates upon each feed refresh automatically.